Prosci Change Management Sponsor Briefing

Effective executive sponsorship is the greatest contributor to successful change, according to all nine of Prosci’s benchmarking studies. Yet 50% of executives don’t understand their sponsorship roles and how to lead effective change.

Our Change Management Sponsor Briefing helps bridge this gap by clarifying the sponsor’s role during change, providing easy-to-use frameworks, and building a critical connection between effective change management and business results.

Get the most out of this program by joining us for this international session and explore different perspectives on the change process as well as benefiting from the shared multinational experiences of the attendees.


date (1) Date 

November 24th, 2020



location (1) Format

The program will take place on the Zoom platform, in English


participants (1)  Who the program is addresed to:

Organizational leaders  across Europe with sponsorship responsibilities 

cost (1) Fee

625 EUR/participant

Course objectives:

  • Understand how effective change management improves organizational results
  • Clarify the role of senior leaders as sponsors in times of change
  • Evaluate your current change portfolio to identify project and people-side risk
  • Assess your level of competency in sponsoring and leading strategic changes
  • Learn how to position yourself and your projects for strategic success
  • Explore best-practice research on the synergies among sponsorship, the people side of change, and achieving organizational results
  • Understand how to ensure adequate resourcing for change management at the initiative and project level
  • Appreciate why active and visible sponsor support throughout a project is essential to successful change

Course agenda:

  • The connection between change management and business results
  • The business case for change management
  • Change management benchmark and best practices data
  • How to position yourself for sponsorship success
  • How to position your organization for change success
  • Change models: Prosci 3-Phase Process and Prosci ADKAR® Model
  • Critical roles in leading change
  • Organizational change maturity



In order to register for the course, please fill in your details in the form below.

The course will be held by:


Cristian Vladoiu

Prosci Certified Advanced Instructor at Qualians

Cristian Vladoiu has more than 15 years of experience in the business environment, in various fields: FMCG, telecom and financial, banking.

He gained expertize especially in sales area, but also in marketing and merchandising, working for big multinational companies (RJ Reynolds, Orange, ABN Amro Bank, Unicredit Tiriac Bank). Passionate about communication and working with people, Cristian has built and managed teams, both at the network level and direct interaction with customers and also at the Head Offices level.

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